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ted baker

spring/summer 2018 print design

Ted Baker set a brief for us to create two new print designs for their Spring/Summer 2018 range. They wanted something fresh and new but the design had to "scream" Ted Baker, without including the logo on all of the designs. 

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I decided to go with the theme 'Botanical Geometry', which would fit with their much loved floral products. The prints are for women's clothing, so I tried to make it feminine with the purple tones and the botanical feel. 

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